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The 5 Best Local Fashion Boutiques in Bangkok

The 5 Best Local Fashion Boutiques in Bangkok

Credibility

A good clothing boutique becomes well-known thanks to its customer reviews. We only chose boutiques loved by their patrons.

Accessibility

We’d love to see boutiques in the centre of Bangkok, so we can easily be updated on the latest fashion.

Product Quality and Style

Great looks are achieved by great clothes, and the most fabulous clothes come from boutiques with impeccable taste in curating clothes.

Cost

Although we’re talking about fashion stores rooted in Thailand, the stores we’ve looked at are mainly on the premium side. However, we made sure that the quality of clothes these stores carry is genuinely equivalent to what the price tags ask for.

Shopping Experience

The best boutiques in Bangkok have staff communicating and effectively assisting with client concerns.

1. Siwilai

Siwilai Homepage

Services: Clothing and Lifestyle Boutique

Website: http://siwilaibkk.com/siwilai-store/ 

Address: Level 5, Central Embassy, 1031 Phloen Chit Rd, Lumphini, Pathum Wan, Bangkok 10330

Contact Details:

Operating Hours: Daily, 10:00 AM – 8:00 PM

Google Reviews score4.2/5 
Facebook reviews score3.6/5  
Total reviews5/5
Score consistency 2/5
Credibility5/5
Accessibility5/5
Product Quality and Style5/5
Cost4/5
Shopping Experience4/5

Pros

  • Very accessible location
  • Carries many international brands
  • Great interiors and wide area

Cons

  • Expensive products
  • Limited inventory and sizing per item
  • Sales staff needs improvement

Siwilai is a concept lifestyle store located at the Central Embassy mall. It’s not just a clothing store; it’s also a cafe and event space with a scenic view of the Bangkok skyline.

We’ll focus on Siwilai’s clothing and lifestyle store for this review.

Siwilai opened in 2014 and has a classy yet Thai street market-inspired aesthetic designed by the international firm Yabu Pushelberg. We love this global and local flair mix, which tells the store’s image well.

It’s very roomy with an area of about 830 sq m (9,000 sq ft). For us, that’s a plus, but it might be a turnoff for some.

The best thing about this store is that it carries different types of apparel from international fashion brands (usually from Japan, Italy, the US, and London). However, these are generally not the mainstream ones. 

Yes, there’s Adidas, Asics, and Vans. Still, we’d never even heard of most brands available here until we visited the store!

Siwilai chooses its inventory with fashion and comfort as the main priority. So we’re glad that most of its clothes are casual or street wear and are eye-catching.

It might not be possible to buy multiple variants or sizes of a specific item. We think this limitation is because Siwilai does not carry a sizeable inventory or complete sizing for any item. 

Also, given the branding and limited nature, Siwilai products are expensive. Nevertheless, the store still gets long lines, especially if it releases a much-awaited little edition item. 

The only thing that we’re not a fan of here is the seemingly slow sales staff.

2. Greyhound Original – Siam Center

Greyhound Original - Siam Center Homepage

Services: Clothing Boutique

Website: https://www.greyhound.co.th/ 

Address: 1st Floor, Siam Center, 115, Rama 1 Road, Pathumwan, Bangkok 10330

Contact Details:

  • Tel: (+66) 63-215-6147; 02-610-7914
  • Line: @greyhoundoriginal
  • Email: [email protected] 

Operating Hours: Daily, 10:00 AM – 10:00 PM

Google Reviews score4.7/5 
Foursquare rating3.6/5 
Total reviews1/5
Score consistency 1/5
Credibility5/5
Accessibility5/5
Product Quality and Style5/5
Cost4/5
Shopping Experience3/5

Pros

  • Accessible location
  • Socially-relevant collection themes
  • Great and attractive designs

Cons

  • Quite expensive
  • Limited days for delivery

Another store in the legendary shopping district of Pathumwan is Greyhound Original. It’s been in the fashion circuit since 1980 after two friends decided to take a leap of faith and delve into a business they were not trained to partake in.

Greyhound Original attracted our attention because of its high-end casual and street fashion collections with socially relevant themes. Not all local fashion stores proudly carry their brand and are socially woke; some stores still have an “escapist” feel, but not this one.

In addition, Greyhound Original isn’t afraid to try new things. It has the most unusual collaborations: one with Pepsi in 2018 and another with IKEA in 2020.

We liked shopping at its Siam Center store. It has a vast floor area that’s great to roam around and an industrial vibe that blends well with its collections, bags, and shoes. 

The store staff is accommodating and friendly. They certainly know the items they sell so well.

However, we think we’re with the majority saying that Greyhound Original sells expensive clothing. For example, the most basic T-shirt for women in its inventory costs THB 1,500.

And suppose you’re a Bangkok local going to order clothes from its online store. In that case, you can only receive your items from Tuesday to Friday afternoon—good thing there’s no delivery fee. 

There’s also international shipping, but shipping costs will vary depending on your order’s size and destination.

3. SOS (Sense of Style) Flagship Store

SOS (Sense of Style) Flagship Store Homepage

Services: Women’s Clothing Boutique

Website: https://sossenseofstyle.com/ 

Address: 424/6-7 building block i Siam Square 11 Alley, Pathum Wan Pathum Wan, Bangkok 10330

Contact Details:

Operating Hours: Daily, 12:00 PM – 9:00 PM

Google Reviews score4.3/5 
Total reviews3/5
Score consistency 3/5
Credibility5/5
Accessibility5/5
Product Quality and Style3/5
Cost4/5
Shopping Experience4/5

Pros

  • Very accessible location
  • Has a multi-level store
  • Fair, average pricing
  • Helps small businesses

Cons

  • Only has women’s clothing
  • Opens at 12:00 PM

For the ladies out there, SOS (also known as Sense of Style) might be your next go-to boutique in Bangkok. Its flagship store is conveniently located in a standalone four-level commercial space in Siam Square.

Established in 2015, SOS prides itself as an ally of the clothing brands looking for an extra push to scale. Also, it aims to satisfy customers who want a go-to boutique with all the clothes, accessories, and shoes they’ll ever need. 

SOS claims that its curated collection of brands can be mixed and matched with each other—and we believe that!

We think the general public will like the SOS inventory of over 150 brands. Still, we’re not surprised that some people see nothing exceptional about them.

We love SOS’ pricing, which goes from as low as THB 600 to just around THB 3,000. Ladies could already get elegant-looking clothes (think office-friendly and semi-formal attire) for fair prices.

Although if you’re a brand, aside from the economical option for a brick-and-mortar store, SOS can also help in your business’ PR and Marketing. We think this is definitely a win-win.

Shopping at SOS is very pleasant—the store is well-lit with a predominantly white motif. According to our respondents, the sales staff are always very attentive. 

We’re just not fans of its opening time of 12:00 noon when the rest of its competitors are already open by 10:00 or 11:00 AM.

4. Another_Story

Another_Story Homepage

Services: Lifestyle Concept Boutique

Website: https://anotherstorybangkok.com/ 

Address: 4th Floor, The Helix Building, EMQuartier shopping mall, 695 Sukhumvit Rd, Khlong Tan Nuea, Watthana, Bangkok 10110

Contact Details:

Operating Hours: Daily, 11:00 AM – 10:00 PM

Google Reviews score4.2/5 
Foursquare rating4.5/5 
Total reviews4/5
Score consistency 4/5
Credibility5/5
Accessibility5/5
Product Quality and Style2/5
Cost4/5
Shopping Experience5/5

Pros

  • Vast category of items available
  • Great for souvenir shopping
  • Has two bakeries in-store

Cons

  • Quite expensive
  • More focused on tourists than locals

Another_Story is fittingly another lifestyle store on our list. It offers a vast category of items from clothing and accessories, household items, decor, electronics, and even stationery!

We’ll focus on its branch in EmQuartier for this list but note that Another_Story has many other branches around the city.

Most of our respondents see this store predominantly as a great souvenir shop, especially for farangs. This is because Another_Story has the most unique and helpful souvenirs available in Bangkok, like aesthetic shirts, phone cases, and tea.

It’s also an excellent fashion boutique with selections for men, women, and kids. 

However, it seems that its items also cater to tourists. We’ve mostly seen lounge or beachwear, many accessories, the souvenirs mentioned above, and some casual wear.

Let’s say you’re seeking a Bangkok boutique that provides cheaper apparel styles. In that situation, we advise you to visit a different shop.

Ultimately, if the budget and motive fit your needs, Another_Story is an excellent choice. 

Bonus points are for its two partner bakeries on the store premises: the vegan Banana Warrior Cafe and the French bakery Amantee. After shopping, you can grab a bite to unwind from your shopping trip.

5. BOYY Central Chidlom

BOYY Central Chidlom Homepage

Services: Luxury Shoes, Bags, and Accessories Boutique

Website: https://www.boyy.com/ 

Address: 1/F Luxe Galerie Zone 1027, Soi Somkid Ploenchit, Pathum Wan, Bangkok 10330

Contact Details:

Operating Hours: Daily, 10:00 AM – 10:00 PM

Google Reviews score4.2/5 
Total reviews2/5
Score consistency 3/5
Credibility5/5
Accessibility5/5
Product Quality and Style5/5
Cost4/5
Shopping Experience4/5

Pros

  • Accessible location
  • Top-notch international luxury brand

Cons

  • Very expensive items
  • Branch is not a standalone store/boutique

BOYY is perhaps one of this list’s biggest and most successful Thai brands. It has graced many major fashion shows in Milan, Paris, and New York during the last few years.

Its signature Karl 24 bag has caught the eyes of many designers and fashion influencers and continues to have a cult following. In 2018, Business of Fashion dubbed BOYY the “Anti-IT bag.”

BOYY was humbly started in 2006 by the Thai-Canadian couple Wannasiri “Boy” Kongman and Jesse Dorsey. Since then, they’ve moved headquarters to Thailand, then moved again in 2018 to Milan, Italy, to be at the heart of the fashion industry.

Despite this strategy, BOYY is still Thai by nature. This company proudly makes stylish bucket bags, the brand’s signature among other types of bags it has, with authentic Italian leather and Thai craftsmanship.

It also operates four branches in Thailand, including our focus, BOYY, in the Luxe Gallery Zone of Central Chidlom mall’s department store.

As expected from its fame, BOYY bags and accessories are truly expensive. A single item can set you back from USD 600 to 2,000 (THB 20,000 to 60,000)!

Regardless of the price, we still love the whole experience of shopping at BOYY because of its very helpful salespeople. 

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